Joseph Mevlanna Pritchard

Profit From Strategy

Academic Qualifications

MBA Ashridge Hult global business school.  Top 1% of business schools triple accredited by AACSB, EQUIS, and AMBA - lasting commercial and business impact.

B.Sc. Honours Management Science; Alliance Manchester Business School, Marketing Division - University Of Manchester

Professional Qualifications

  • Certified Modelling and Epistemology, NLP University Santa Cruz, USA

  • Certified Global Training and Consulting, NLPU/ITS London

  • Ericksonian Hypno-Psychotherapy, Beeleaf Institute of Contemporary Psychotherapy

  • Certified Global Tibetan Pulsing Yoga Practitioner

Transferable Skills

Competitive strategy

Authentic strategic leadership

Identifying and articulating value

Advanced management and control via goal setting, monitoring, praise, reprimand, and management by exception

B2C building commercial brands through advertising, marketing, and sales

B2B vertical markets and corporate key account sales

Inside sales and customer experience (CX)

Identify, elicit, code and transfer high performance capability

Make a sustainable profit and build cash flow


Social media content for LinkedIn, Facebook, Twitter

Copywriting for website, blog, and e-commerce

Video scripting and production

ITQ2 for Dreamweaver, Photoshop, Adobe Reader

Infusionsoft CRM for Small Business

Google Suite


Microsoft Office (PowerPoint, Excel, Word)

Microsoft Project


Ashridge Business School Alumni

Southern Brooks Community Partnerships

Tibetan Pulsing School

Personal Projects

Professional writing, yoga science, management science


Strategy For A New World.  You can contact me at  or call mobile +44 (0)7887 513369

Elizabeth M Pritchard

6250 hours supervised training

If people ask me how I got into ‘all this’, I take ‘all this’ to be my interest in the inner lives of myself and other people.

When I was 16, Julie and I escaped games lessons to read poetry behind the coats in the cloakroom at Bath Convent.  We’d stay up all night sometimes - talking about how life worked. Julie went on to become an artist and I went to Manchester University to study English & American Literature.

Why American? Because some of the American poets seemed to say it in a real way about that internal experience I was getting very excited about.

Why Manchester? Because I came from a farm in Wiltshire and I’d seen Coronation Street on TV, so I thought that people Up North were sort of gritty, direct and honest.

Back in Wiltshire after University, I became an English teacher and signed up for an Introduction to Counselling course in Trowbridge. This time the people exploring thoughts and feelings were not friends, just people who’d signed up for the course.

I was fascinated, and, of course, carried on ‘talking deep’ to my friends as well.  

Then Colin came to rent a room at the farm. There was something very direct about the way he talked to people.  It turned out that he’d done one of the Large Group Awareness Trainings in the early 1980s - even larger groups of people talking about deep stuff.

I was fascinated - again -  and did the same programme.

Eventually, a telephone marketing business grew out of this seminar. This meant that I was now studying communication and experience full time - and I did for the next 14 years.  NLP was introduced into the telephone marketing business in 1984.  We studied it alongside other communication and personal development methodologies. That business trained over 400,000 people in telephone sales and customer service - and over 100,000 in management skills.

Today, I have over thirty years of NLP experience and 6250 formal training hours which include programmes with the founders of NLP and other global leaders in the field.  

Following NLP Master Practitioner Certification, I took the 20 Day Health Certification, then became a coach for a further 20 Days on that programme.

Joseph and I began to offer our own Neuro-Linguistic Programming Certification Courses in 1999.

And, I work in this way - with 'all this' - full time.